指导教师：厉新建 教授
作 者：祁宇欣
系 别：旅游科学学院
专 业：旅游管理
学 号：2015220773
完成时间：2019年5月7日
中文摘要(www.xing528.com)
摄影行为在旅行者的旅游中必不可少，作为一种记录旅行和分享旅行体验的形式，深受游客喜爱。同时拍照行为会对游客自身旅游体验产生很大影响，且旅行拍照和分享对于市场有积极促进作用，因此研究拍照对游客旅游体验的影响意义重大。对旅游者的记忆度、旅游参与度、拍照行为感受和旅行的分享四个感受方面进行研究，采用问卷调查方法和spss统计分析方法，通过相关分析对样本进行检验，了解旅行者不同的需求和行为习惯对于拍照这一行为带来的旅游体验的差异，从而为旅游者提供更好的旅游体验。
关键词：拍照行为；旅游体验；旅游参与；旅游记忆；旅游分享
ABSTRACT
Nowadays，taking photos during the trip has become an important behaviour for tourists.It is not only a way to record those good moments，but also a special form to share travel experiences with other people.In fact，the behaviour of taking and sharing photos can have a strong impact on the travel experiences.Besides，it can bring many benefi ts to the development of the tourism market.Therefore，it is meaningful to do this research，so as to find out the relationship between photography and tourists’feeling during their travel.Based on four specifi c perspectives，including the memory of tourists，the participation，the feeling of photography and the sharing behaviour，this thesis adopts the questionnaire survey and SPSS statistic system to analysis statistical data of sample population.In this way，the influence of taking photos on the travel experience can be refl ected and the different needs and habits of tourist could be understood.
Key words：photography；travel experience；participation；tourist’s memory；the sharing behavior.
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